This Luxury Brand Sponsor Preseneted by RobbReport.com

Gregg Ruth & Co. creations are a direct reflection of the vision and energy of its founder and namesake who is dedicated to jewelry both classic in beauty and contemporary by design. Gregg Ruth is also committed to faultless quality, superb workmanship and the highest quality materials. It is a commitment he considers essential for the company’s elegant, sophisticated styles, which incorporate unusual diamond cuts, fancy colored diamonds, and patented setting techniques.

Gregg Ruth describes his designs as being more than ornamentation: “They are a statement. An attitude. A lifestyle,” he says, adding, “Those who collect from our ever-expanding collections appreciate the timeless design aesthetic and the cutting-edge craftsmanship.”

Privately owned and based in Malibu, California, the company was founded by Ruth in 1981. The founder's love of beautiful jewelry began early, when he was a child surrounded by gold, diamonds and colored gems in his parents jewelry store in Pennsylvania. Ruth opened his own retail store in Tennessee in 1977. Four years later, he and his mother started a new venture into high end gold jewelry imported from Italy. After relocating to Mailibu, in the 1990s he made the natural progression from importing gold jewelry to creating his own diamond jewelry designs.

Now, with over 600 bench jewelers and 750 new styles per year, Gregg Ruth brings his defining vision and synergy to diamond, gemstone and bridal collections of couture jewelry. According to Ruth, what inspires his designs are the stones. As he says, “We only work in platinum and 18k gold, but metal is metal and the stones are the medium, the essential core of every piece we produce.”

This explains why the company’s collections have gravitated towards fancy colored diamonds and distinctively opulent stones, like rubellite, and away from white diamonds, which Ruth feels have almost become a commodity. As he puts it, “It's easy to design something expensive, but it's more appealing to us to make beautiful jewelry that ‘sings’ for its value.”

The Gregg Ruth design process addresses the challenge of making something original “on a one-inch square space that's been done for thousands of years,” says Ruth, who brings together his cadre of talented artisans and designers and has them use their skills to execute some broad concepts from his ideas.

Describing his most devoted customers, Ruth says more often than not someone interested in his designs already has a nice wardrobe of jewelry and eventually decides they want to start collecting Gregg Ruth pieces. Their basis for collecting in most cases is not for investment purposes but because Gregg Ruth’s designs are classics and can stand the test of time. As Ruth puts it, “Our legacy may be found far in the future when our designs are sought out at the auction houses.”

Gregg Ruth’s timeless yet distinctive jewelry designs are worn by enthusiasts from around the world. Pieces range from classic diamond and gemstone rings, necklaces, bracelets and earrings to limited edition and one-of-a-kind creations.

Those unique creations include Ruth’s exquisite one-of-a-kind necklaces created especially for the 2008 Robb Report Limited Edition Series. Ruth has a particular fondness for sapphires, and even more so rubies. “But only Burmese rubies,” as Ruth says, “because they are the finest in the world.”

Contact Information:
www.greggruth.com
1.800.282.3331