Terroir is a full service, fine wine retail company founded by Rudy Kurniawan and Paul Wasserman. It is located in Los Angeles close to the Fairfax Farmers Market district. It will be fully operational in the first quarter of 2008.
The objectives of Terroir are the following:
We plan to focus on the wines of Burgundy, Bordeaux, Champagne and California, and will offer a substantial program of futures and pre-arrivals for important wines from all wine producing regions. We will offer these futures and pre-arrivals at nationally competitive pricing.
We will carry an astounding selection of carefully sourced old and rare wine. These wines will be offered at auction value, which is generally below retail. Our pricing will be transparent, that is to say tiered to reflect quality and certainty of provenance.
With the exception of our selection of everyday wines for immediate drinking, all wines will be stored and staged for shipping at optimum cellar conditions (55˚ and 70% humidity).
Our software system and website are designed to maximize our customers' experience. Features include: near real-time inventory, inventory search engine with expanded search options, regular automated notifications of our customers' account status with wines yet to be delivered by Terroir, password protected access to customer history, wish list capabilities, email offers, searchable tasting note database with recent reviews of important older wines, in-depth editorials of upcoming vintages, etc…
Several of the truly exceptional events organized by the founders are well documented. Naturally, Terroir will continue to hold such events on a regular basis.
Contact Information
www.terroirla.com